Margaret Harrison is an alpine hospitality consultant and ski resort operations specialist with 15 years of experience, recognized for her expertise in optimizing vacation rental management and family-oriented ski experiences. She has worked with numerous mountain resorts across the Alps and North America to enhance guest satisfaction and operational efficiency.
Her thematic expertise centers on family-friendly ski vacation planning and premium accommodation management in alpine environments, with a particular focus on creating seamless experiences that combine lodging, equipment access, and slope proximity. Her methodological approach is both analytical and guest-centric, balancing operational logistics with the emotional needs of families seeking memorable mountain getaways. She believes that exceptional ski vacations are built on three pillars: strategic location selection, efficient equipment rental coordination, and personalized service that anticipates the unique needs of multi-generational travelers. She primarily works with vacation rental operators, boutique chalet owners, and mid-sized ski resorts looking to elevate their family offerings and streamline their rental operations. A recent project exemplifying her approach involved redesigning the guest journey for a Tarentaise Valley resort, integrating ski pass distribution, grocery delivery, and equipment fitting into a single welcome experience that reduced check-in time by 40% while increasing guest satisfaction scores. Her strategic value lies in her ability to transform fragmented ski vacation services into cohesive, worry-free experiences that drive repeat bookings and word-of-mouth referrals. She draws on extensive fieldwork across European and North American ski destinations, bringing cross-cultural insights to every consultation. Her hands-on background includes resort management roles, equipment rental operations, and direct guest services, giving her a comprehensive understanding of the alpine hospitality ecosystem.